Arjan KC — Marketing Consultant in Nepal
This page is the marketing consultant profile — strategy and diagnostics. Digital-specific consultant: digital marketing consultant. Hire: packages.
Expertise catalog: /arjan-kc/expertise/ · Full profile: /arjan-kc/
Consulting philosophy
Consulting here means a written plan with NPR tiers, KPI, and channel order — not a slide deck that recommends everything at once.
| Menu, not mandate | The stack is the menu; the brief picks dishes. |
|---|---|
| Diagnostic first | NPR 35,000 audit before a 12-month retainer — see hire page. |
| Person vs agency | Arjan KC for strategy/scoped retainers; Gurkha Technology for team delivery. |
| Proof linked | Recommendations cite published cases — not invented ROI. |
Experience
Consulting spans startups, SMEs, education, healthcare, hospitality, and B2B exporters in Kathmandu and national campaigns. 10+ years; co-founder / lead strategist at Gurkha Technology (joined after year one).
Methodologies
- Stakeholder interview — offer, margin, sales SLA, current accounts owned.
- Channel audit — SEO, Ads, social, email, web, analytics leak map.
- 90-day roadmap — quick wins, NPR budget tiers, KPI.
- Implementation choice — person retainer, agency team, or hybrid.
- Review cadence — monthly KPI, not vanity metrics.
Nepal-specific work
Consultant vs agency decision guide: consultant vs agency. IMC checklist: IMC Nepal.
Case studies & results
| Fashion e-commerce | Organic-led revenue ~3× — case |
|---|---|
| Clinic Maps | Map views ~+340% — case |
| Education PPC | CPL −40% — case |
Full catalog: /case-studies/. These are engagement results, not site-wide averages.
Publications & guides
FAQ
Marketing consultant vs digital marketing consultant?
Marketing consultant is the broader strategy label; digital consultant emphasizes online channel execution — often the same engagement here.
Do you consult for free?
Short calls happen; structured diagnostics are a paid SKU on the hire page.
Only Kathmandu?
Remote consulting for Nepal-wide brands; local SEO/Maps needs city-specific GBP work — where I work.