For Students

For Students — Course Notes & Learning Hub

Open notes and slides for university modules I teach, plus the marketing dictionary and interactive labs. Start with your course below — or browse how to use this hub.

How to use these notes

Open your course hub (weekly notes + slides).
Skim the syllabus note first, then the week that matches class.
Use the dictionary for term definitions (SEO, PPC, CTR, ROAS…).
Practice with interactive tools (NetQuest, WinSim, and related labs).
Questions about industry practice (not homework grading): contact — commercial enquiries use the same form.

Available Courses

MBA DM: Digital Marketing

Intensive 16-hour MBA module with weekly notes and slide decks covering strategy, SEO, SEM, paid social, email automation, and analytics.

PRC 112: Digital Marketing Practicum

Hands-on practicum (Pokhara University) with modules, project brief, rubrics, content calendar, and reporting templates.

Digital Marketing

Complete course materials for Digital Marketing including syllabus notes, old questions, and presentation slides.

Digital Marketing & AI Launchpad

10-hour intensive workshop on modern digital marketing execution with AI integration.

IT 204: E-Commerce

Complete course materials for IT 204 E-Commerce including syllabus notes, old questions, and presentation slides.

IT 231: IT and Application (BBM)

Complete course materials for IT 231 IT and Application including syllabus notes, old questions, and presentation slides.

IT 231: IT and Applications (BBA)

Complete course materials for IT 231 IT and Applications (BBA) including notes, slides, lab worksheets, and practice questions aligned with the TU BBA syllabus.