CRM and Lead Management in Nepal

Ads without a pipeline waste NPR. Arjan KC connects Google Ads, Meta, and WhatsApp to a CRM your team will actually use — sheets or HubSpot-class tools — with offline conversion import where the sale closes by phone.

Why Work With Me

Nepal close paths

Call, WhatsApp, and walk-in are first-class events — not “untracked.”

Offline conversions

Qualified statuses return to Google Ads so bidding is not optimizing junk forms.

Stage names your sales team owns

New / contacted / qualified / won — not vanity “engagement.”

Account ownership

CRM and ads stay in the client’s login. See account ownership.

Nepal Market Context

Many Nepal SMEs run leads in a shared WhatsApp group. That does not survive a festival spike or a staff change. A workable CRM here is often Google Sheets plus call logging for the first 90 days, then a lightweight CRM when volume justifies it. Education consultancies need destination-country fields; clinics need specialty; dealers need model interest. We do not force HubSpot on a three-person workshop. Tracking pairs with conversion tracking and automation. Published education PPC work used search-term hygiene and landing splits — CRM was the place those leads were judged, not a dashboard screenshot with invented conversion rates.

My Process

  1. Discovery audit: Review accounts, analytics, competitors, and current conversion paths.
  2. Strategy & roadmap: Prioritized 90-day plan with KPIs, budget tiers in NPR, and quick wins.
  3. Implementation: Launch or fix campaigns, tracking, content, and technical foundations.
  4. Optimization cadence: Weekly bid/creative tests; monthly reporting tied to revenue or pipeline.
  5. Scale & handoff: Document SOPs so your team can maintain momentum after engagement.

Expected Results

Outcomes vary by industry and budget, but here are realistic benchmarks from Nepal campaigns I have managed or audited:

MetricTypical Range (Nepal)
First 30 daysOne source of truth for new leads + owner + status
Ads loopOffline conversion import when Google Ads is in scope
WhatsAppTemplates + UTM or unique numbers per campaign
ProofEducation CPL method: consultancy PPC case

Figures are directional — your audit will set targets based on margin, competition, and tracking quality.

Industries I Work With

  • E-commerce & D2C brands
  • B2B SaaS and IT services
  • Professional services (legal, finance, consulting)
  • Education and study-abroad consultancies
  • Hospitality, restaurants, and local services

Example Outcome

Education Search work published on this site cut cost per lead by tightening campaigns and landings — then the team still had to log which inquiries became consultations. CRM is that logging layer. We do not publish a fake “CRM ROI %.”

Service Packages

Pipeline

Pipeline setup

Scoped

Stages, fields, and WhatsApp/call conventions.

Most Popular

Ads + CRM

Retainer

Offline conversions and weekly lead-quality review.

Automation

Automation

With stack

Drip and assignment — automation.

Frequently Asked Questions

Which CRM do you recommend?

The one your team will update. Sheets is valid. We implement HubSpot/Zoho/others when volume and budget match.

Can you see our customer data?

Only with access you grant. Accounts remain yours.

Is this marketing automation?

CRM is the system of record. Automation is the sequences on top. See marketing automation Nepal.

WhatsApp Business API?

Scoped when volume needs it. Many SMEs start with labelled chats and unique links.

Reference Guides

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