📊 Lecture Slides

This module is divided into three 1-hour sessions:

  1. Session 2.1: Website Platforms & Structure (1 hour)
    • Platform comparison (WordPress, Wix, Google Sites, Carrd)
    • Essential page structure and homepage best practices
  2. Session 2.2: UX Principles & Basic SEO (1 hour)
    • UX fundamentals and mobile-first design
    • Basic SEO (keywords, title tags, meta descriptions)
  3. Session 2.3: Advanced SEO & Optimization (1 hour)
    • Image optimization and internal linking
    • Content quality and schema markup

💡 Click any session above to view full-screen presentation with navigation

Learning Objectives

  • Compare website options (WordPress, Wix, Notion pages, Linktree-style landing)
  • Structure a simple site (Home, About, Contact/CTA) with clear UX
  • Apply basic on-page SEO (titles, meta descriptions, headings, internal links)

Activities (Hands-on)

  1. Pick a platform and create a minimal site or landing page
  2. Add essential pages/sections: Home, About, Contact/CTA
  3. Implement on-page SEO:
    • Title tag (< 60 chars) and meta description (120–160 chars)
    • H1/H2 headings and keyword placement
    • Image alt text and compressed images
    • Internal links between pages
  4. Publish or prepare a shareable preview URL

Deliverables

Mini Rubric (10 pts)

Matches Assignment 2:

  • Website structure & UX (4)
  • SEO implementation (4)
  • Professionalism (2)