Digital Reactivation & Web Presence Proposal

Prepared for: Hotel Forest View, Hetauda (Chaukitol)
Prepared by: Gurkha Technology

A high-quality 3D isometric illustration of a modern hotel building surrounded by digital icons like Google Maps and social media logos. A sleek laptop in the foreground displays a professional website layout. Forest-green and clean business aesthetic.

Sponsored

1. Scope Summary

This proposal outlines a strategic digital transformation for Hotel Forest View. Given that the property has recently been taken over, there are scattered digital footprints across the internet that need to be centralized. This project focuses on two core pillars:

  • Digital Reactivation: A thorough brand audit to locate, claim, and unify all existing digital accounts (e.g., Google My Business, Facebook, TripAdvisor). Inaccessible or duplicate accounts will be flagged or removed to ensure brand consistency and protect the hotel’s reputation.
  • Web Presence Development: Design and deployment of a modern, fast, and reliable website to serve as the hotel’s digital storefront, bundled with secure, scalable hosting solutions.

To provide flexibility and ease the transition, we have structured this proposal into three tiered packages. By focusing on securing your digital real estate first, we can lay a strong foundation before gradually introducing ongoing Social Media Management in a subsequent phase.

2. Task Breakdown & Packages

A high-quality photo of a tablet displaying a hotel's TripAdvisor and Facebook business pages being updated. A professional hand is using a stylus to tap a 'Verify' button. The lighting is bright and airy with forest-green accents in the background.

Tier Option Digital Reactivation Phase Website Development Phase Hosting & Infrastructure
Tier 1: Essential Setup (Low Price) Basic audit and claiming of primary profiles (e.g., Google Maps, Facebook). Setup of foundational unified branding. 5-Page Static Website: Fast, secure, and responsive design tailored for an immediate, professional online presence. Basic Hosting: 1GB Disk Space, Unlimited Bandwidth, 1 Email Account.
Tier 2: Growth Catalyst (Medium Price) Comprehensive audit, recovery of multiple platforms, flagging duplicates, and applying unified brand guidelines across the web. Starter WordPress: Up to 5 custom-designed pages, fully responsive, with basic on-page SEO to improve search visibility. Professional Hosting: 5GB Disk Space, 5 Email Accounts. Optional Standard AMC available.
Tier 3: Premium Hospitality (Top Price) Full digital ecosystem audit, aggressive account recovery, competitor footprint mapping, and complete profile optimization. Standard WordPress: Up to 10 pages, advanced SEO features, and blog integration for announcements and local guides. Business Hosting: 25GB Space, 15 Email Accounts. Optional Premium AMC available.

3. Estimated Hours & Rates Applied (Custom Services)

As per Gurkha Technology’s standard estimation protocols (midpoint selection, 15% operational buffer, rounded to the nearest half-hour), the custom Digital Reactivation hours are calculated below. The Website and Hosting elements utilize our fixed-rate packages.

  • Simple Rate: NRs 1,200 / Hour
  • Standard Rate: NRs 1,800 / Hour
Reactivation Task (Custom Phase) Raw Estimate (Min-Max) Calculated Hours (w/ 15% Buffer) Applied Rate & Cost
Tier 1 Reactivation (Simple Difficulty) 4 - 8 hrs (Mid: 6) 7.0 Hours NRs 1,200/hr = NRs 8,400
Tier 2 Reactivation (Standard Difficulty) 8 - 12 hrs (Mid: 10) 11.5 Hours NRs 1,800/hr = NRs 20,700
Tier 3 Reactivation (Standard Difficulty) 12 - 18 hrs (Mid: 15) 17.5 Hours NRs 1,800/hr = NRs 31,500

4. Total Cost Breakdown

Investment Tier One-Time Setup (Reactivation + Website) Annual Recurring (Hosting) Total Initial Investment Recommended Future Step (Optional)
Tier 1: Essential Reactivation: NRs 8,400 Web Design: NRs 18,000 NRs 5,000 / Year NRs 31,400 None at this time
Tier 2: Growth Reactivation: NRs 20,700 Web Design: NRs 35,000 NRs 8,000 / Year NRs 63,700 AMC Standard (NRs 10,000/mo)
Tier 3: Premium Reactivation: NRs 31,500 Web Design: NRs 75,000 NRs 18,000 / Year NRs 124,500 AMC Premium + Social GT 1 (NRs 35,000/mo)

A minimalist and elegant 3D render of a roadmap or timeline graphic. Each milestone is a green leaf on a winding path, leading to a glowing laptop screen at the end showing a completed hotel website. Soft shadows and a clean white background.

5. Proposed Timeline

  • Weeks 1-2: Discovery & Digital Reactivation. Auditing the web, recovering hijacked or orphaned accounts, claiming local business listings (Maps, OTAs), and centralizing access.
  • Weeks 3-4: Web Development. Design, content integration, and staging of the new Hotel Forest View website.
  • Week 5: Quality Assurance & Launch. Final review, SEO optimizations, and making the website live on the new hosting infrastructure.
  • Phase 2 (Post-Launch): Activation of ongoing Annual Maintenance Contracts (AMC) and gradual onboarding into ongoing Social Media Management.

6. Assumptions & Dependencies

  • Access & Verification: The client will provide the necessary legal business registration documents, identification, or verification phone numbers required by platforms (like Google or Meta) to successfully recover or claim existing hotel accounts.
  • Content Delivery: All brand assets, room photos, and base textual content will be provided by Hotel Forest View unless copywriting or photography services are additionally scoped.
  • Estimation Rules: Hourly estimates reflect a conservative industry standard for Nepal, calculated using a midpoint formula with a 15% operational buffer. Unforeseen complexities in account recovery will be flagged early.
  • Phased Approach: We recommend securing the digital infrastructure first (as outlined in this proposal). Ongoing marketing and social media campaigns can be smoothly initiated once the base accounts are secured and active.