I met a hardware store owner in Kalanki. He has NPR 5 Crore in inventory. But he manages it all in a notebook. I asked him: “Why don’t you put this on a computer?” He said: “If I put it on a computer, the tax office will know.”

The Fear of Transparency

Digital transformation requires transparency. Data doesn’t lie. CRM systems track every Lead. For many traditional businesses, this is scary. They prefer the “Gray Zone.”

The “Son of the Owner” Syndrome

Often, the digital transformation is led by the owner’s son or daughter who just returned from Australia. They come with big ideas (Apps! AI!). But the staff, who have worked there for 20 years, sabotage the new system because they fear losing their jobs.

The Fix

Digital Transformation is 10% Tech, 90% Culture. You must show the staff how the tool makes their life easier, not just how it makes the owner more money.