Martech Tools You'll Need to Stay Competitive in 2026
Discover the essential Martech tools and categories digital marketers in Nepal will need to master to stay competitive in 2026, leveraging AI, data, and auto...
Trends
Browse all 18 posts in the Trends category on Arjan KC's Digital Marketing Blog
The Rise of Voice Search and What It Means for Marketers
Voice search has rapidly evolved from a novelty to a mainstream way for consumers to interact with technology and find information. With the proliferation of...
Avoiding the Pitfalls: Common Digital Marketing Automation Mistakes in Nepal
Marketing automation can revolutionize your business, but only if done right. Discover the most common automation mistakes Nepali businesses make and learn h...
Emerging Social Media Platforms Every Marketer Should Watch
The social media landscape is in constant flux. While giants like Facebook, Instagram, and TikTok continue to dominate, new platforms are constantly emerging...
Future of PPC: Automation, AI, and Beyond
The world of Pay-Per-Click (PPC) advertising is in a constant state of evolution. What was once a manual, keyword-heavy discipline is rapidly transforming in...
PPC Seasonality in Nepal: When to Ramp Up Your Ad Spend for Maximum Impact
Discover Nepal's unique PPC seasonality patterns and learn how to time your ad campaigns around major festivals, holidays, and cultural events for optimal ROI.
10 Years in SEO: Lessons from a Decade of Ranking in Nepal
A decade in the SEO industry in Nepal has taught me invaluable lessons about what truly works. From algorithm updates to the evolution of local search, here ...
Unlocking Success: The Ultimate Guide to Social Media Marketing in Nepal
Discover actionable strategies for social media success in Nepal's unique digital landscape. Learn which platforms perform best, how to engage local audience...
Why I Still Believe in Human-First Digital Marketing
Even with a decade in digital marketing, I keep returning to one truth: strategy works best when it's built for humans. Here's why human-first thinking still...
The Human Behind the Metrics: How Personal Connections Enhanced My PPC Campaigns
Clicks, conversions, ROAS—yes, they matter. But what really improved my PPC campaigns in Nepal? Getting closer to the people behind the numbers.
From Startup to Scale: Digital Marketing Strategies I've Learned Growing Gurkha Technology
Building Gurkha Technology from scratch taught me more about digital marketing than any course ever could. Here's what scaling a Nepali agency taught me abou...
When My Digital Marketing Strategy Failed—and What I Learned
Not every campaign works—and that's okay. Here's a behind-the-scenes look at a strategy that fell flat, and the hard (and valuable) lessons I took from it.
Why Nepali Businesses Still Misunderstand Digital Marketing (And How I'm Changing That)
Many Nepali businesses still treat digital marketing like a magic wand—or a last resort. Here's what I've learned from years of correcting those assumptions,...
Balancing Heart and Data: My Approach to Digital Marketing in Nepal
Digital marketing in Nepal isn't just about analytics—it's about understanding people. Here's how I've learned to combine data with empathy to drive meaningf...
Decoding Nepal's Digital Pulse: Understanding Online Traffic Patterns
Optimize your digital marketing in Nepal! Discover key internet traffic patterns, peak online hours, and mobile-first trends to reach your Nepali audience ef...
Unlocking Influence: Psychological Triggers for Digital Marketing in Nepal
Unlock influence in Nepal! Discover powerful psychological triggers for digital marketing that shape consumer decisions. Boost your conversion rates and mast...
PPC vs. SEO in Nepal: Which Strategy is Right for Your Business?
PPC vs. SEO in Nepal: Which is right for your business? Get expert insights on paid advertising and organic search to choose the best digital marketing strat...
Unlocking the Nepali Mind: The Psychology of Nepali Buyers Online
Unlock the Nepali buyer's mind! Discover the unique psychology, cultural influences, and behavioral factors driving online purchasing decisions in Nepal for ...
