Strategy: Building a Sustainable SEO Moat for Your Nepali Business
Go beyond basic SEO. Learn how to build a sustainable SEO moat for your Nepali business by structuring keyword universes, mastering internal linking, and lev...
Strategy
Browse all 7 posts in the Strategy category on Arjan KC's Digital Marketing Blog
Framework: The Google Ads Efficiency Model
Unlock maximum ROI with The Google Ads Efficiency Model. This framework details the evolution from SKAGs to intent-clusters, proactive negative mining, and Q...
Analysis: A Guide to GA4 Funnel Diagnostics
A practical guide to GA4 funnel diagnostics. Learn to instrument mission-critical events, understand server-side tagging basics, and turn mis-attributed traf...
Playbook: The Email Lifecycle Model
A step-by-step playbook for implementing the Email Lifecycle Model in your Nepali business. Learn the segmentation logic and message hierarchy for every stag...
How to Create a Digital Marketing Strategy for Your Nepali Business
Master digital marketing strategy development for your Nepal business. Expert framework covering goal setting, audience analysis, channel optimization, and p...
CRO vs. PPC for Digital Marketing in Nepal: A Synergistic Approach to Success
CRO and PPC are often seen as separate, but they're a powerful duo for digital marketing in Nepal. Discover how combining Conversion Rate Optimization with P...
Localizing Digital Strategy: Lessons from Serving Both Large and Small Nepali Clients
What works for a national brand often fails for a local shop—and vice versa. Here's what I've learned adapting digital strategy to the real-world scale of Ne...