You can't fix everything at once — so fix the right things first.
| Quadrant | Action |
|---|---|
| High Impact, Low Effort | Do first (quick wins) |
| High Impact, High Effort | Plan & schedule |
| Low Impact, Low Effort | Do if time allows |
| Low Impact, High Effort | Deprioritize |
| Fix | Impact | Effort | Priority | Bucket |
|---|---|---|---|---|
Remove Disallow: /courses/ from robots.txt |
5 | 1 | 5.0 | Do this week |
| Compress hero image (2.1 MB → under 200 KB WebP) | 4 | 1 | 4.0 | Do this week |
| 301-redirect http to https | 4 | 1 | 4.0 | Do this week |
| Rewrite title tags on 5 money pages | 4 | 2 | 2.0 | Do this week |
| Add batch timings, tutor profiles and fee range to /ielts-lalitpur/ | 4 | 2 | 2.0 | Do this week |
| Build an IELTS band score calculator | 4 | 4 | 1.0 | Do this quarter |
| Bilingual "IELTS kasari padhne" guide | 3 | 3 | 1.0 | Do this quarter |
| Alt text on 14 blog images | 1 | 1 | 1.0 | Backlog (batch) |
Example justification: "Rewrite title tags: Google and searchers will see 'IELTS Classes in Lalitpur | Fees & Batch Times | Pathshala' instead of 'Home'. About one hour of work, and it should raise click-through from search."
Full walkthrough in the session note.
Third component of your A3 SEO Mini-Audit.
Apply it: Score and bucket these five fixes for a restaurant website: add menu in HTML (not just a PDF image), compress images, write 20 blog posts, add schema markup for opening hours, redesign the whole site.